Nintendo’s Switch 2 has achieved a record-breaking launch, selling over 3.5 million units in its first four days since release on June 5, 2025—marking the company’s strongest console debut in eight years. The sales momentum surpasses the original Switch’s 2017 launch (2.74M units in first month) and positions the device to meet Nintendo’s fiscal 2026 target of 15 million units.
The success reflects pent-up demand for Nintendo’s next-gen hybrid console, which features enhanced 4K graphics, backward compatibility, and new haptic controllers. Key launch titles like The Legend of Zelda: Echoes of the Sage and Mario Kart X drove bundled purchases, with attach rates exceeding 60%.
Analysts note supply chain readiness allowed Nintendo to avoid the stock shortages that plagued previous launches. If momentum holds, the Switch 2 could challenge PS5’s 2025 sales leadership, though long-term performance hinges on 2026 game pipeline execution.
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